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Mongabay.com was founded by Rhett Ayers Butler in 1999 out of his passion for wildlife and rainforests. Originally a side project which consumed nights and weekends, Rhett quit his day job to focus on mongabay in 2004. In March 2009 Jeremy Hance joined the team and the site has expanded since then.
Mongabay is financed primary through advertising, the majority of which is served by Google. However some of mongabay's most important projects, including the education initiative and our news reporting, now require resources that are unfortunately not fully met by advertising revenue. Therefore in June 2012 Mongabay.com launched a non-profit organization: mongabay.org, which has tax-exempt status under section 501(c)(3) of the Internal Revenue Code. Contributions to Mongabay.org are deductible to U.S. taxpayers under section 170 of the Code. Mongabay.org is classified as a public charity.
If you like our service, we would be grateful for your support.
Why support Mongabay?
The purpose of mongabay is to raise interest in environmental issues and foster appreciation of wildlife and wild places. The site provides quality information on rainforests and environmental issues, reaching more than two million people per month. To learn more about the mission of mongabay, check out the preface of A Place Out of Time.
Mongabay.org has the specific mission of raising awareness about social and environmental issues relating to forests and other ecosystems. It has five focal areas:, which are explained here.
How can I help?
You can show your support of several ways.
Other ways to help.
Rhett's inspiration, as told at TEDxYouth
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Copyright Rhett Butler 2012