TECHNOLOGY NEWS

Conjoint Analysis

Driving Sustained Customer Experience Improvement: Four Metrics Tips  -  ‎Mar 6, 2009‎
Customer Think...statistical analysis of survey ratings are a popular solution, such as regression analysis, correlation analysis, or trade-off (ie conjoint) analysis.

Weight vs. IQ: Workplace Prejudices Revealed  -  ‎Mar 20, 2009‎
EntrepreneurResearchers led by Eugene Caruso at the University of Chicago used conjoint analysis--a tool more often employed by, say, car manufacturers to figure out

Bias, quakes and viruses, oh my!  -  Oct 27, 2008
Science NewsShe has recently been investigating this question using conjoint analysis, a technique that asks a volunteer to choose between two scenarios with several

HealthGrades Sponsors PlanSmartChoice.com  -  Nov 12, 2008
International Business Times,The company owns patented technology in conjoint analysis and advanced software applications that it delivers directly to corporate clients,

Le lait, produit de diversification en zone périurbaine à Bobo ...  -  Oct 30, 2008
Cahiers Agriculture,Using conjoint analysis to estimate farmer’s preferences for cattle traits in West Africa. Ecological Economics 2003 ; 45 : 393-407.

Jott's Move From Free to Premium - Bait and Switch or Good Business?  -  Sep 17, 2008
ReadWriteWeb,They then used focus groups, the Jott user group, and conjoint analysis (a very cool survey technique requiring users to make trade-offs on product features

Insights Manager  -  Mar 31, 2008
Bizcommunity.com,...brand blueprinting, brand tracking, advertising testing, pricing and usage and attitude studies, concept testing and conjoint analysis.

[an error occurred while processing this directive] Does Conjoint Analysis Work For You?  -  Aug 17, 2007
MarketingProfs.com (subscription),What I would like to ask is: 2) Do you guys use conjoint analysis? If yes- Which type do you use & do you use it stand-alone or with other mktg tools?

Research and Markets: Unlocking the Plastic Surgery Market ...  -  Aug 22, 2007
Genetic Engineering News (press release),A conjoint analysis provides the relative importance, as well as the magnitude of influence for featured factors. Also included are the surgeons'

Developing CI Insights That Senior Leaders Need to Make Great ...  -  Aug 16, 2007
Earthtimes.orgSWOT Analysis and Competitor Profiling are rated three times more effective by CI professionals than simulations and conjoint analysis.

Research and Markets : Unlocking the Orthopedic Surgery Market ...  -  Aug 20, 2007
Genetic Engineering News (press release),A conjoint analysis provides the relative importance, as well as the magnitude of influence for featured factors. Also included are the surgeons'

Remote Services Likely to Raise Driver Interest in Telematics  -  21 Dec 2006
Auto SpectatorJD Power and Associates was commissioned by ATX to conduct a conjoint analysis of various telematics services across premium, luxury, near-luxury and


QuestionPro Adds Rich Features to Online Survey Service ...  Sep 27, 2005
CONJOINT Analysis -- Conjoint Analysis tools can help market researchers extract numeric values for the different attributes of a particular product in a ... - Business Wire (press release),

Software Releases for QuestionPro and Creative  Sep 28, 2005
Conjoint Analysis - Consumers are asked to rate different profiles, and the software then calculates the relative importance of the different attributes of a ... - Daily Research News Online,

Virtual Surveys Launches Marketing Sciences Division  Sep 8, 2005
Marketing Sciences @ Virtual Surveys will apply analysis techniques, such as conjoint analysis and brand price trade off, to online research. ... - Daily Research News Online,

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